Privacy Policy

Privacy Policy - Dawson Sports Equipment Trading FZE trading as Waicee. 

At Waicee, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and disclose your information when you interact with our website, purchase products, participate in our services, and engage with us in any other way. By using our services, you acknowledge that you have read and understood this Privacy Policy.

  1. Personal Information

Personal information refers to any information that identifies you or can reasonably be used to identify you. This may include your name, address, email address, phone number, payment details, and other relevant information.

  1. Collection of Personal Information

We collect personal information from you directly and through your interactions with us. This may include information you provide when making a purchase, creating an account, subscribing to our newsletter, participating in promotions, and contacting our customer support. We may also collect information through cookies and similar technologies when you visit our website.

  1. Use of Personal Information

We use your personal information for the following purposes:

  • Processing and fulfilling your orders and requests.
  • Communicating with you regarding your purchases, account information, and updates.
  • Providing you with personalized experiences, recommendations, and offers.
  • Improving our products, services, and website functionality.
  • Conducting market research and analysis.
  • Administering promotions, surveys, and customer feedback.
  • Ensuring the security and integrity of our systems and preventing fraud.
  • Complying with legal obligations and enforcing our terms of service.


  1. Disclosure of Personal Information

We may share your personal information in the following circumstances:

  • With our trusted service providers and partners who assist us in delivering our products and services.
  • With third parties involved in marketing and advertising activities to present you with relevant offers and advertisements.
  • When required by law or to protect our rights, safety, and property.
  • With your consent or as otherwise specified at the time of collection.


  1. Security Measures

We implement appropriate security measures to safeguard your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include physical, technical, and administrative safeguards, such as encryption, firewalls, access controls, and regular security assessments.

  1. Third-Party Links and Services

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review their privacy policies before providing any personal information.

  1. International Transfers

Your personal information may be transferred and processed in countries outside your home country. We take appropriate steps to ensure that any such transfers comply with applicable data protection laws and provide adequate protection for your information.

  1. Your Rights and Choices

You have the right to access, update, correct, and delete your personal information held by us. You can exercise these rights by contacting us using the information provided below. You may also have the right to opt-out of certain marketing communications and withdraw your consent for specific processing activities.

  1. Children's Privacy

Our services are not directed towards individuals under the age of 16. We do not knowingly collect personal information from children without parental consent. If you believe we have inadvertently collected information from a child, please contact us immediately, and we will take appropriate steps to delete the information.

  1. Changes to the Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated Privacy Policy on our website or through other appropriate communication channels.

  1. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us:


Address: Dawson Sports Office 1201, API Trio Towers, Al Barsha Heights, Dubai, UAE